Augmented Reality for the Presentation of Cultural Heritage: On-Site Application and Evaluation of a Model




Augmented Reality (AR), visitor experience, architectural (re)presentation, Alexandria Troas, podium temple


 This paper comes out of a scientific study concerning development of an AR model for the presentation the archaeological site of Alexandria Troas for the visitor experience, and on-site application of this model, through a case, namely the Podium (or Forum) Temple, to investigate the nature of that experience provided by AR and its implications as well. The study is established upon the proposition that “AR is tailored to fit to provide a compatible, accessible, and sustainable presentation of historical built environments and archeological sites to public experience, while respecting much of the problem(atics) coming along with norms and privileges of historical heritage preservation and conservation.” Departing from this ultimate proposition, it sets out a framework of questions to address. This paper provides a summary of the whole research, followed by the detailed description of the methodology and process concerning the developed model’s on-site application, and a succinct presentation of its findings, finally, an account of the research as a means of testing the research questions. Findings confirm much of the assumptions deriving from the initial proposition and showed the great potential of AR towards this end as expected. A number of issues and problems were surfaced as well, some of which are oriented from the technologies concerning the AR itself, while others are related to the limitations of the proposed model and its on-site execution. Furthermore, the research indicated a number of matters to address and possible ways to expand such research. All in all, we argue that the research yielded a number of valuable results and insights in addressing the departing problem situation, while it also posed new questions and research paths to follow for new research.


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Author Biographies

Hakan Anay, Eskişehir Osmangazi University

Hakan  Anay  has  bachelors,  masters  and  Ph.D.  Degrees in architecture from the Middle East Technical University. Fields of interests are architectural design, design research, design criticism and theory.  He is currently working on Augmented Reality and Artificial Intelligence in Architecture, with a particular emphasis on presentation of built heritage and design of augmented experiences.

Ülkü Özten, Eskişehir Osmangazi University

Ülkü Özten holds masters and Ph.D. degrees in Architecture from the Middle East Technical University. She teaches architectural theory and conducts design studio in Osmangazi University Department of Architecture. Fields of interests are epistemology, theory and criticism of architectural design, architectural research. She is one of the editors of the Architecture Theory Library project in ESOGU with Hakan Anay) and currently working on experience of space based on Augmented Reality and Artificial Intelligence.

Merve Ünal, Eskişehir Osmangazi University

Merve Ünal graduated from Necmettin Erbakan University, Department of Architecture in 2018.  She completed her master’s degree in building science at Eskişehir Osmangazi University in 2021 and started her doctorate education. She is still continuing her doctorate education. She is currently working in the fields of Virtual Reality, Augmented Reality and Artificial Intelligence within the scope of 100/2000 PhD Project.

Erhan Öztepe, Ankara University

Erhan Öztepe, who graduated from Ankara University, Faculty of Language, History and Geography, Department of Classical Archaeology in 1988, completed his master's degree in 1991 and his doctorate in 1999 in the same department. He continues to work as a professor at Ankara University, where he started to work as a research assistant in 1992. He has been chairing the Alexandria Troas Excavations since 2011. Since 2009, he has been a member of the Trabzon and Çanakkale Cultural Heritage Preservation Regional Board of the Ministry of Culture and Tourism. His fields of interests are Greek sculpture, Greek and Roman iconography, Cyprus archaeology, archaic and classical Cyprus sculpture.


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How to Cite

Anay, H., Özten, Ülkü, Ünal, M., & Öztepe, E. (2023). Augmented Reality for the Presentation of Cultural Heritage: On-Site Application and Evaluation of a Model. ICONARP International Journal of Architecture and Planning, 11(1), 323–345.




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